5 Signs A Start Up Will Suceed

We’ve come across a bunch of articles stating which mistakes most startups are doing, those provoking their failing in the big bubble of tech that is Tel Aviv or, for example, in the Sillicon Valley. There’s exceptions and we’ve been stating 5 common mistakes you can avoid whilst starting your business from scratch. As for what I’ve read, some are stating there are signs when a good start up is going to fail. Even if it seems true in some circumstances, I, for most, am cheerful and hopeful. Here’s why.

Insider tip: there are 5 signs a start up will succeed and I’m disclosing them. Read on. Continue reading “5 Signs A Start Up Will Suceed”

4 Apps We’re Looking For To Use

As tech users and lovers – what would we be without it? – we’re curating each week through the App Store to come up with the best apps you could ever download. Indeed, let’s face the truth: your device can only contain the apps you’re constantly reaching out for. The ones you need continuously, either for work, or just in case you want your life to get much easier. Scrolling through the Play store I came up with the 5 apps we’re looking to add on our mobile device interface – or how I like to call it, the modern interface savior. Continue reading “4 Apps We’re Looking For To Use”

Learn your user. Communicate, Observe & Listen

The best way to understand user’s behaviors, needs and motivations is creating a user research. By that, I mean not only read about your target audience. I am talking more about learning through “Feedback”. Interview users, using observation techniques and conducting task analysis.

It’s relevant when you are developing a screen base product such as mobile apps or web applications, or an IoT or tangible interfaces products. There are plenty of methods to learn your users such as focus groups, contextual interviews, card sorting etc. Have you ever wonderedwhyandhow learning fromyour users? Scrolling down, I’ll explain the main features of observation, advantages and suggest an “how to” approach. Continue reading “Learn your user. Communicate, Observe & Listen”